Writer, Project Lead, Assistant Editor & Media Buyer - Zappos

Want to hear a cool story about chasing your dreams?

I was working as a Financial Analyst at Zappos.com, when I came up with the idea of a commercial campaign re-enacting real customer stories in a zesty, bright composition that would inspire laughter and “awww”s. A year later, in the fall of 2017, I pitched my idea to the C-Suite leadership board & got to bring that vision to life in collaboration with the Praytell agency. I collected 200+ customer stories, selected my three favorite ones, wrote three inspired scripts, and created the ‘Zappos - True Series’ trilogy below. I’m honored to share this campaign won Honorable Mention for the 2017 Webby ‘Best Digital Video Series’.

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